Consultants continue to provide financial industry solutions to improve profitability
ATLANTA, OCT 24, 2014 – Ceto and Associates, a national consulting firm providing consulting services to the financial industry, today announced its 20th year in the industry assisting banks and credit unions increase profitability and improve organizational efficiency.
Ceto and Associates was founded and incorporated on October 24, 1994 by Nicholas Ceto Jr. after his retirement as National Partner-In-Charge of Revenue Enhancement Services at KPMG. Headquartered in Atlanta, Ceto and Associates has become a nationally recognized management consulting firm highly respected in the financial industry. The firm’s approach places the needs of each and every client in the forefront and designs solutions that best fit their unique culture, goals, market and objectives.
“I am pleased to have had the opportunity to work with many hundreds of bank and credit union clients over these past 20 years. We have been very impressed at the quality of management of our client institutions and their resilience in coping with the many challenges that they have had to face. Our primary focus has always been to assist our clients to become more profitable and operate more efficiently. We are committed to continuing our efforts to serve financial institutions with high quality consulting and software services for many years to come,” said Nicholas Ceto, Jr, chief executive officer and founder.
Ceto and Associates’ first client, Pittsburgh-based Integra Bank, a $16 billion asset bank in 1994, employed Ceto’s revenue enhancement program which included Deposit Reclassification, a solution pioneered and created by Ceto. Ceto and Associates is recognized as an expert in assisting banks and credit unions achieve their goals and remain competitive in the banking industry.
“This 20th anniversary of Ceto and Associates would not be possible if not for the dedication and commitment of the world class team that I have been so fortunate to work with over the years and look forward to continuing to work with far into the future,” said Douglas Ceto, president of Ceto and Associates.
Ceto and Associates recently rebranded their solution portfolio to Market View, a competitive intelligence and revenue enhancement program, Clear Point, an operational effectiveness program and Vendor Link, a contract cost reduction program. The brand update better reflects the firm’s unique and successful approach which differentiates it from other consultant competitors.
Ceto and Associates expects continued growth and success as it moves into its 21st year of operations. The firm looks forward to expanding their solution suite and developing new relationships with financial institutions in other countries.
About Ceto and Associates
Founded in 1994, Ceto and Associates is a highly respected and nationally recognized management consulting firm in the financial industry. Ceto and Associates has earned the trust and increased the profitability of more than 1,500 financial institutions in all 50 states and Canada. Ceto and Associates works closely with banks, savings banks and credit unions, and specializes in developing and deploying solutions that focus on increasing profitability through initiatives that maximize revenue, reduce expense and improve organizational performance and efficiency.